New trend of LED display industry development

　　The LED display screen industry is highly competitive, which is different from previous years. Since this year, the LED display screen industry has undergone significant changes. LED display screen enterprises are no longer attacking in many ways, but are emphasizing the development of the main LED display screen industry. A large part of the reasons for this are that, in addition to the impact of trade wars, global economic downturn and other factors, other display technology enterprises are involved, which also aggravates the sense of crisis of LED display screen enterprises, and enterprises are no longer aggressive, Instead, it turned to the strategy of "shrinking", but on the whole, the industrial integration did not stop. On the contrary, it also presented a new trend, and LED technology, product form and enterprise business model were changing accordingly.

　　1、 Choice of LED display technology route: It is a progress for LED display to develop from single and dual color to full-color in the early days, and it is a leap in technology from direct insertion to surface pasting. In order to make LED display screen have better picture quality and better meet the market demand, LED display screen enterprises continue to explore and improve the technology and process. The appearance of small pitch products has led the development trend of the industry for Chinese LED display enterprises, which has the significance of a wind vane. It allows LED display to quickly enter the field of business display. With the continuous progress of technology, it may also go to the general market in the future.

　　The development of different LED display technologies, in the final analysis, is to meet the market demand. The rapid development of small pitch LED display is undoubtedly the result of the joint promotion of Chinese LED display enterprises. However, with the development of the dot pitch of LED display screen towards micro pitch, the market application is expanding and the competition is becoming increasingly fierce. With the development of international display giants such as Samsung, Sony, Barco in the high-end display market, the future technical competition of domestic LED display enterprises will become more intense.

　　2、 Vertical integration of LED display industry: In a sense, fierce competition is a good thing. Only competition can promote the continuous progress of LED display technology and promote the upgrading of the industry. Compared with the traditional DLP and LCD display market, the market scale of LED display screen is really insignificant, and it can not get into the eyes of traditional display giants. However, this situation is quietly changing.

　　The penetration of small pitch LED display in the high-end display field also makes traditional display manufacturers such as DLP and LCD feel pressure and see the opportunities for LED products in this field. They begin to enter the LED display field one after another. At major domestic and overseas exhibitions, some DLP and LCD enterprises have begun to display LED display products, and they are aiming at small spacing.

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