Is the E-sports Market Another Blue Ocean of LED Displays

　　Nowadays, there are various commercial activities in the E-sports industry, which has become one of the main activities attracting people in shopping malls and commercial streets. The market of 163 million viewers in the E-sports industry in China is undoubtedly huge. In addition, 480 million e-sports users are likely to become potential e-sports audience and potential consumers of offline activities in the e-sports industry, thus promoting the further improvement of the derivative products of the e-sports industry chain, thus driving the demand for various terminal displays such as e-sports events and offline activities. And the LED display with high-definition large size display, which is not limited by the application scenario, is also increasingly favored by the organizers of e-sports activities. Therefore, the development of the e-sports industry and its offline activities has promoted the market share of LED display in the e-sports field.

　　In the face of the bright prospect of the E-sports market, it has attracted a large number of LCD manufacturers. Although these manufacturers are mainly displays at present, with the development of LCD and OLED displays to large size displays, it proves that these manufacturers have the strength to enter the field of large screen displays and occupy the large screen display market of the E-sports industry. A large number of consumers are the decisive force for the development of the E-sports industry, and the policy support also paves the way for the development of the E-sports industry. In recent years, the E-sports industry has witnessed continuous positive developments. In early July, E-sports was listed as one of the employment occupations of graduates by the Ministry of Education; On 2020 ChinaJoy, Tencent also announced that it would officially launch the first comprehensive E-sports experience pavilion in China - Tencent E-sports V-Station Experience Pavilion during the "National Day Golden Week" in 2020. With the continuous development of E-sports, various giants have deployed E-sports business, which may bring new vitality to E-sports and stimulate new potential.

　　In the face of the following good news and the promising e-sports industry, if screen enterprises want to share a piece of the cake, they must start from the user experience and speed of reflection, dig deep into the demand points of e-sports venues and events, and break through the market bottleneck of LED display screens in the e-sports market from the performance and size aspects. Faced with large LCD manufacturers with rich display terminal resources, LED display manufacturers need to be more crisis conscious, take the lead in layout and seize the market of 100 billion yuan.

　　At present, the development and development of e-commerce business model is still in a very early stage, and future e-commerce will also be more quickly integrated with new technologies. At present, 5G, AI, VR and other technologies are being accelerated in the field of e-sports, which will bring disruptive immersive experience to future e-sports events. In the future, players may choose their own viewing angle, and they can also enjoy a more immersive viewing experience in the game scene through VR technology. Although LCD, LED and DLP can realize the application of AI, VR and other technologies, LED has incomparable advantages in terms of immersive experience, such as large size display, high-definition delicacy and multi scene applicability. Therefore, screen enterprises can start with sensory experience and combine the latest XR technology to create immersive experience venues, becoming one of the irreplaceable terminal displays in the E-sports industry, So as to expand China's and even the global E-sports terminal market.

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